Friday, November 26, 2010

Audience research results

We have received 27 results from our online survey that we made using the website SurveyMonkey. Here are our results:-










These results show us a variety of things. Firstly, they show that we did not get a balanced number of men and women to fill out our questionnaire, so we should bear this in mind in our results. Secondly, the majority of the people who filled it out, liked all the the film choices we gave them and there was no obvious favourite. However, they like them for a variety of different reasons. Many liked the Da Vinci Code because of the clever, intricate, complicated storyline that makes the viewer think, we should bear this in mind with making the opening to our Thriller. Many liked the Dark Knight for its action and humour, we should also bear that in mind as it is a very popular film, yet this could also be because of its huge franchise. And finally, most people enjoyed Alien because of the special effects, it would be nice if we had the capabilities to do CGI, however, it seems unlikely with the nature of our project.

The questionnaire results also show us that suspense is a clear favourite in the contents of a Thriller, we should greatly bear this in mind and do extensive research on 'The Master of Suspense', Alfred Hitchcock on his methods of creating suspense, this will be released in another post shortly. Other popular things that our research shows that people think make good Thrillers are plot twists/cliff hangers and anticipation/uncertainty. We should include these in our opening to a Thriller as these are popular choices of things that people like.

Finally, our research shows us that most people that we surveyed, prefer action-adventure Thrillers, to the other choices that we gave them. This tells us that most of our audience would like some Action in our Thriller to make them like it more.

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